Wednesday, October 17, 2018

Toyota Brand and espnW Honor 2018 Everyday Heroes

There are many reasons why we enjoy being Toyota dealers serving Northridge, CA and nearby communities. One of the leading reasons that makes us proud to represent the Toyota brand is the automaker’s long-standing commitment to giving back and recognizing people and organizations for going above and beyond.
Earlier this month, espnW and the Toyota brand hosted the espnW: Women + Sports Summit. During the event, the car maker and espnW announced the members of the sixth class of Toyota Everyday Heroes. The people in this year’s esteemed class are striving to make a difference for women and girls living in their respective communities through sports. Each of this year’s Toyota Everyday Heroes received a $10,000 grant.

Here are the names and hometowns of the 2018 Toyota Everyday Heroes and the organizations they represent:

 Cecelie Owens, G.I.R.L.S. Sports Foundation, Buffalo, NY
Liz Brieva and Megan Livatino, Girls Play Sports, Evanston, IL
Melissa Clarke-Wharff, Courage League Sports, Des Moines, IA

“These unsung heroes are creating innovative programs and enhancing their communities through sports,” said Samantha Goot, general manager of media and engagement marketing, Toyota Motor North America. “As a company that fosters the careers of women, [the] Toyota [brand] is proud to honor the 2018 Everyday Heroes…and help further their mission to inspire and empower women and girls through sports.”

“These women have proven to be real trailblazers in the world of women in sports and we are proud to honor them this year,” said Laura Gentile, senior vice president, espnW & Women’s Initiatives. “It’s not every day that people selflessly dedicate their time to a cause such as this and we would like to thank them for helping advance this initiative.”

If you’re involved with a sports team, vehicles like the 2018 Toyota Tacoma and 2018 Toyota Highlander are great for transporting players and gear. Visit Keyes Toyota to learn more about sports-friendly Toyota vehicles now.


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  2. Toyota and espnW have partnered to honor Everyday Heroes in 2018, highlighting inspiring stories of resilience and compassion. This partnership aligns with espnW's commitment to empowering women in sports and beyond. The partnership not only highlights remarkable stories but also fosters unity and encouragement, making it a commendable effort to honor those making a difference in everyday lives.
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