Monday, January 23, 2017

Major Milestones for Toyota CPO Cars

Now that we have some distance from 2016, it's easier to put the year into perspective. The auto industry is doing just that, with industry newsletter Auto Remarketing releasing their annual report on used and certified pre-owned car sales. It was a record year for many brands, which posted record sales in these categories. Even with the segment experiencing its sixth straight year of growth, the Toyota Motor Corporation stands head and shoulders above the competition. Keyes Toyota explores how they got here.

It's not exactly news to the customers we serve in Glendale and Los Angeles that automaker makes great new cars. It makes sense that great new cars will eventually become someone else's great used or certified pre-owned cars. The difference between the two isn't just semantics. Certified pre-owned Toyota cars have many advantages for buyers, including a 160-point inspection, free CARFAX vehicle history, and a three-month trial of SIRIUS XM satellite radio. That's on top of a one year/12,000 mile comprehensive warranty, plus a seven year/100,000 mile powertrain warranty that includes 24/7 roadside assistance.

Here's something you may not have known: the Toyota Certified program turned 20 years old in 2016. The program had a humble start, selling only 40,000 Toyota Certified cars in the first year. A lot has changed in two decades. Four million CPO Toyota cars have sold since the program started. 400,000 of those cars sold last year. As a result, Toyota is far and away the number one certified pre-owned brand by volume.

Here's what that means for drivers around Glendale and Los Angeles: if it's time to buy a used or certified pre-owned Toyota model, or if it's time to trade in your recent Toyota model, it's time to visit Keyes Toyota. We're located at 5855 Van Nuys Blvd in Van Nuys, CA. Find out what sets our new, used, and certified pre-owned Toyota cars apart, and what makes the Keyes Toyota sales experience so special. Stop by today!

1 comment: